Shine Bright!

ABOUT

Always Be Brilliant’s online 3D design platform allows businesses to take control of the design and create personalized jewellery to celebrate employee achievements and strengthen customer relationships.

SERVICE

When businesses want to create customised jewellery to award to their employees or clients, they are stuck using impersonal cookie cutter designs, spend valuable time filling out forms, and sitting through endless discussions with the designer. In the end, businesses never seem to get exactly what they want due to template limitations.

Always Be Brilliant’s online 3D customizer offers businesses the opportunity to be unique. We let businesses take control of their jewellery design and visualize it through our interactive approach. Businesses can create their own distinctive pieces of jewellery that reflect their culture, individuality, and allows them to stand out from the crowd. Businesses can spend on run of the mill luxury items, but a “one size fits nobody” gift does not make people feel appreciated. Giving quality personalised conversation starters like rings, bracelets, medals, pins, or belts that are designed by you shows them your appreciation and creates an emotional and sentimental bond.

If you are a business who wants to make your employees and clients feel valued through uniquely designed corporate branded jewellery pieces, please sign up for design and product ideas.

“Giving is the master key to success.”
– Bryant McGill

TEAM

Xiaoyi Zhang (Eva), Chief Executive Officer of Always Be Brilliant

Xiaoyi Zhang (Eva)
Chief Executive Officer (CEO)

Eva brings decades of extensive business experience to streamline the venture’s operations. She began her career in finance and analysis, where she developed her analytical acumen. As Marketing Manager, she built the business’ customer base in China. As Operations Director, she oversees 200 employees and is a key leader in quality assurance, cost management, and productivity. Eva attained a Diploma of Accounting from Tianjin University of Finance & Economics.

Chunling Guo (Spring)
Chief Operating Officer

Spring is a strong leader with over 15 years of experience in project and basketball media management with NBA China’s operations. As Senior Manager of Digital Media, she established frameworks and processes to ensure quality live content delivery of NBA games. She trained corporate partners to understand NBA’s IP regulations and ensure that they were not misused, and she ensured the fulfilment of contract obligations. Spring’s strong background in digital branding and IP for a multinational brand makes her uniquely suited to lead this aspect of the venture. She achieved a Bachelor of Business Administration from University of New Brunswick.

Chunling Guo (Spring), Chief Operating Officer of Always Be Brilliant
Tze Yee Tay, Chief Marketing Officer of Always Be Brilliant

Tze Yee Tay
Chief Marketing Officer

Tze Yee is a marketing professional with almost 10 years of experience in selling large scale private label jewellery. As Sales & Marketing Director, she leads the team in conducting in-depth market analysis and develops unique segmentation methods to target specific customer demographics. She determines pricing strategies, manages performance, refines the selling points on media channels, and works with finance to define budgets. Tze Yee accomplished a Diploma of Business and Information Systems from Swinburne University of Technology.